The CX Coach

The CX Coach helps DTC online retail brands under $100M grow with confidence by aligning customer experience strategy, AI innovation, and high-performing teams.

Over the past decade, I’ve worked with DTC companies in consumer electronics, fitness, and luxury, industries where expectations are sky-high and every customer touchpoint matters.

As your partner, I roll up my sleeves to understand how your business really works, then bring clarity to tough decisions around topics like outsourcing and AI. My style blends strategy with execution: big-picture thinking paired with the detail needed to make things actually work. I treat every brand like it’s my own.

Outside the CX world, I enjoy trail running, leading a Girl Scout Troop, and spending quality time with my partner, 10-year-old daughter, and 16-year-old dachshund.

Would love to meet you! Follow me on LinkedIn or subscribe to my weekly newsletter below.

I look forward to partnering with you to scale memorable customer experiences!